Privacy Policy

Effective Date: May 25, 2025

At Asmita Fashion, accessible from www.theasmita.com, your privacy is of utmost importance to us. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you interact with our website and services.

By visiting our website or making a purchase, you agree to the terms outlined in this Privacy Policy.

1. Information We Collect

We collect both personal and non-personal information to provide and improve our services:

a. Personal Information

When you interact with our website, we may collect the following personal data:

Full Name
Email Address
Phone Number
Shipping and Billing Address
Payment Details (handled securely by third-party payment processors)
Order History and Preferences

b. Non-Personal Information

We may automatically collect non-identifying information such as:

IP Address
Browser Type
Device Type
Pages Visited
Time Spent on the Website
Cookies and Analytics Data

2. How We Use Your Information

We use your information to:

Process and fulfill your orders
Provide order status updates and customer service
Send promotional offers, newsletters, and updates (only if you opt-in)
Improve website functionality, performance, and user experience
Prevent fraudulent transactions and ensure website security
Comply with legal obligations

3. Sharing of Information

We do not sell, rent, or trade your personal information to third parties. However, we may share information with:

Service Providers: Third parties who assist in payment processing, shipping, marketing, or website management.
Legal Authorities: When required by law or to protect our rights and safety.
Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience. Cookies help us:

Remember your preferences and login details
Understand user behavior to improve content
Provide a more personalized shopping experience

You can choose to disable cookies via your browser settings, although some features of the site may not function properly.

5. Data Security

We implement robust security measures to protect your information. These include:

Secure socket layer (SSL) encryption
Regular malware scanning
Restricted access to personal data
Secure payment gateways for transaction processing

Despite our efforts, no method of transmission over the internet is 100% secure.

6. Your Rights

You have the right to:

Access the personal data we hold about you
Request correction of inaccurate information
Request deletion of your personal data (subject to legal and transactional obligations)
Withdraw consent for marketing communications at any time

To exercise any of these rights, please contact us at support@theasmita.com.

7. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read their privacy policies before providing any information.

8. Children's Privacy

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe that a child has provided us with personal data, please contact us immediately so we can delete the information.

9. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated "Effective Date". We encourage you to review the policy periodically.